NEW KITS
The Ultimate Face Kit for Men & Women
Just $99
for our best value kit ever! Includes our best-selling Ultimate Face Cream (RRP $62) & Luxury Black Jade Gua Sha & Face Roller set (RRP $59) plus much more...
TOX-FREE SKINCARE TO HYDRATE, REPAIR & NOURISH
MADE IN WEST AUSTRALIA
WOULD YOU LOVE A MONTHLY DELIVERY OF LUXURY SKINCARE?
Then our luxury box club is just for you! Each month we are releasing a new product for our luxury box club members to try first. Each box is just $54 delivered and is guaranteed to be worth at least $65 - $140 including one new product plus other beautiful ZIA FIA goodies. Find out what's in this month's box club >
OUR STORY
Our story began 4 years ago when founder Sophia was running one of Perth's biggest mobile tanning businesses. Sophia was so fed-up of her clients ruining their organic based tans with moisturising & cleansing products that claimed to be "natural" & suitable for sensitive skin, only to find that they contained parabens, mineral oils, sulphates and other nasties.
The only thing that seemed to work OK-ish was sorbelene, Cetaphil & QV but she found that clients never used them because they weren't in pretty packaging and they didn't feel or smell great. So clients would revert back to pretty packaging and pseudo natural labels...creating all kinds of problems with their skin & their tan.
After trialing hundreds of moisturisers and cleansers without success, Sophia decided there was only one solution, and it was brave one: create a brand new, beautiful looking, tox-free skincare range that will keep skin naturally hydrated, nourished and healthy without all the tan fading nasties.
Sophia has always been a bit of a hippy but with a weakness for designer packaging (think Tom Ford & Coco Chanel). So Sophia decided that just because her products were a bit hippy, it didn't mean they had to come in brown kraft packaging. Luxury eco-friendly glass & card monochrome packaging, with an incredible local West Australian made tox-free botanical-packed hippy product inside, a product that actually works! That was what Sophia wanted.
So Sophia sat down with a holistic cosmetic chemist and told her everything she wanted the moisturiser to have or not have in it as a result of years in the beauty industry. And so the original formula for ZIA FIA No.2 Hydrate was created and through the real client testing and pharmacist formulation that followed (and of course blood, sweat, tears and sheer determination) ZIA FIA was born.
Fast-forward a few years and Sophia has sold the beauty business to work in her dream skincare business full-time! And that original formula!? Well it is still ZIA FIA's best selling product, loved by fake tanners and non-fake tanners alike. Apparently, there are a lot of people looking for the same illusive skincare that Sophia was searching for!
Sophia's belief that products that work should also be pretty to look at, feel beautiful on the skin, be tox-free and eco-friendly and champion native plants and use high-grade botanicals has been the basis for the creation of every single product.